Framing Theory

News framing: Theory and typology

The increasing popularity of the framing concept in media analysis goes hand in hand with significant inconsistency in its application. This paper outlines an integrated process model of framing that includes production, content, and media use perspectives. A typology of generic and issue-specific frames is proposed based on previous studies of media frames. An example is given of how generic n...

Framing Effects in Theory and in Practice

Framing as a Theory of Media Effects

Research on framing is characterized by theoretical and empirical vagueness. This is due, in part, to the lack of a commonly shared theoretical model underlying framing research. Conceptual problems translate into operational problems, limiting the comparability of instruments and results. In this paper I systematize the fragmented approaches to framing in political communication and integrate ...

Message framing and mammography screening: a theory-driven intervention.

Although the rising incidence of breast cancer has prompted a surge of intervention strategies aimed at increasing women's use of mammography screening, the majority of patient-directed interventions have not been driven by relevant theoretical work on persuasive health communication. The authors evaluated an intervention derived from prospect theory that was designed to increase women's adhere...

Framing effects in public goods: Prospect Theory and experimental evidence

This paper studies, both theoretically and experimentally, frame effects in the context of a public good game in which players have to make a costly contribution either i) to achieve or ii) not to lose a non excludable monetary prize. Our protocol leads to public good provision (not deterioration) only if a certain contribution level is achieved. Since both frames differ with respect to the ref...